How to Automate Dull SEO Tasks
Some SEO processes involve repetitively clicking things on a screen. Not the best use of your time. With the right tools, however, you can automate various SEO processes—and free up resources for tasks that need more creative, human input. In this post, I’ll share two examples of how I automate SEO tasks. Example 2. Finding and verifying prospects’ email addresses for link building outreach Finding email addresses for link building outreach can be a massive pain. After all, most prospects don’t advertise their email addresses publicly. And even if you’ve managed to dig up their email addresses (or guess them using trial and error), there’s no guarantee they work. But using Ahrefs’ Content Explorer, you can generate a huge Google Sheets list of link building prospects that looks like this: Then as you fill out the “Approve?” column for each prospect with data—such as “Yes” or “Approved”—a Zapier automation will automatically do all these for you: Find the prospect’s email address using the Hunter email lookup tool Add the email address to your Google Sheet list of prospects Verify the email address using the NeverBounce email verification tool Add the verified email address to the Woodpecker.io email outreach tool so you can start sending customized outreach emails Here’s how to set this up. 1. Get your list of prospects Launch Ahrefs’ Content Explorer and search for link prospects. For example, if you recently published a marketing survey with unique insights and statistics, you may want to look for marketing statistics pages to pitch. To do this, simply run an “In title” search for “marketing statistics.” Next, filter your results to show only webpages that are: In English (unless you’re targeting webpages in another language). Live, as it’d be weird to reach out and say, “Hey, I found you through [this webpage that no longer exists].” On websites with…
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